Outcomes and Metrics that Matter

Embedding Career Services at Higher Education’s Core


Authored by Andy Chan and Christine Cruzvergara

Foreword by Lynn Pasquerella



What would it look like to re-think career services as a central component of an institution? What are the career readiness outcomes and metrics that define success?

This report, drawing from the insights of higher education leaders, lays out a vision for integrating career services into the fabric of the institution, with a focus on how career readiness metrics and outcomes can inform and enhance colleges’ broader objectives.


Highlights from the report include:

  • Three big trends that are shifting the need for institutions to focus on career readiness
  • Our framework for measuring the outcomes and metrics that matter
  • 10 ways university leaders can position career services to thrive in the future

About the Authors


Christine Cruzvergara

Chief Education Strategy Officer, Handshake


Christine Cruzvergara currently serves as the Chief Education Strategy Officer at Handshake, leading their efforts to deepen partnerships with the higher education community to ensure greater and more equitable student career success. She is recognized as a change agent within the field of career education and is often referenced in national media, has diligently contributed thought pieces, led trainings, and consulted extensively with colleagues across the nation and internationally.


Andy Chan

VP for Innovation & Career Development, Wake Forest University


Andy Chan is the Vice President for Innovation and Career Development at Wake Forest University. He oversees the nationally-recognized, award-winning Office of Personal and Career Development and Mentoring Resource Center for students and alumni, the Wake West Study Away program and the WFU Board of Trustees Innovation Committee. In addition to teaching on entrepreneurship, career success, and career and life vision, his career mission is to transform traditional career services into a mission-critical component of the college experience.


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